Pressure on Resources? Use Data

Cities around the world are working out how to accommodate more people and cope with increased pressure on resources. Peter Madden, chief executive of the Future Cities Catapult explains that making better use of data could help cities to face these challenges; but says that city officials need help.
Monday, December 2, 2013 05:00 EST | 6
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12/3/2013 5:55:37 AM
User Rank Urban Legend
Big Data
Some nice (but somewhat random) cutaways in there of a smart set cocktail that the UBM Christmas party? He makes a good point that the leaders of cities are usually not the people who know about the data of cities but they are more likely to be good political animals. There is a huge gap to be closed there.

Mary Jander
Mary Jander  
12/2/2013 1:56:24 PM
User Rank Staff
Re: Compelling reasons to move
Perhaps I should have used the word surprising instead of counter-intuitive. Here's one example, @Rich: A project in Portland, Oregon, using analytics turned up evidence that more biking and walking encourage more of the same, since people enjoy the weight loss and tend to use "active transportation" more often.

12/2/2013 1:47:51 PM
User Rank Staff
Re: Compelling reasons to move
How do you mean?

Mary Jander
Mary Jander  
12/2/2013 1:29:04 PM
User Rank Staff
Re: Compelling reasons to move
Until recently, I would have been tempted to think of resource-saving measures as solvable by some smart human planning and thinking. But if you study some of the so-called smart cities projects out there, you see that the reality of urban situations is frequently counter-intuitive.

12/2/2013 12:04:34 PM
User Rank Staff
Re: Compelling reasons to move
You're right, Mary. With topics like "smart" cities and big data there can be a tendency to think that cities are making things slightly more efficient for efficiency's sake. But, in reality, if ciites need to move more people on their public transport systems or wring more value out of their water networks, these sorts of schemes can make a significant difference.

Mary Jander
Mary Jander  
12/2/2013 10:37:56 AM
User Rank Staff
Compelling reasons to move
Great point here. Pressure on making the best use of increasingly scarce resources seems an ideal reason to adopt big data analytics. As larger metro areas begin to see success with this tack, I assume we'll see pricing reduced for products and services that aid analytics. Right now, we're still awaiting a ramp up, but necessity and success with analytics could drive widespread adoption.

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