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Samsung's Silicon Valley Home

EETimes,
Monday, July 28, 2014 10:24 EDT

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Terry Sweeney
Terry Sweeney  
8/15/2014 10:40:07 PM
User Rank Blogger
Re: Brand War
Right you are, Reusrgent. That will be last word on this unnamed Korean electronics maker.

Resurgent phoenix
Resurgent phoenix  
8/15/2014 10:34:19 PM
User Rank City Slicker
Re: Brand War
Ha ha Terry, You make several very good points....but we are talking about it in a bad sorta good way!

Terry Sweeney
Terry Sweeney  
8/15/2014 10:19:41 PM
User Rank Blogger
Re: Brand War
Hmmmmm... The questions I find myself asking are a little different:
  • Who allowed this blight to occur?
  • How much is the landlord making every month?
  • Who got paid off at city hall to win the approvals for this eyesore?
  • Any chance there's a dimmer switch? (it glows eerie blue at night)


Resurgent phoenix
Resurgent phoenix  
8/15/2014 9:32:54 PM
User Rank City Slicker
Talent
Silicon Valley is an excellent place for a tech company...the talent is there, to be hired, stolen, utilized. Silicon Valley attracts the new talent and has a pool of mature talent.

Resurgent phoenix
Resurgent phoenix  
8/15/2014 9:30:30 PM
User Rank City Slicker
Re: Brand War
The Billboard does not fit, it appears awkward which is why it is advertisement. Advertisement worth talking about in a bad kinda good way. It is effective.......the name seen in that context makes you ask....what is that? who is that? What do they do?

Terry Sweeney
Terry Sweeney  
8/1/2014 12:43:35 PM
User Rank Blogger
Re: Brand War
Ha! Maybe we need to re-define "being in the thick of it"! How about sponsoring a day-long, city-wide bike ride, a la CicLAvia, or creating contests where local citizens use their Samsung Galaxies to send in info about potholes, dangerous intersections, or license plates of aggressive drivers?

Billboards and neon signs are about as cutting edge as an LP record (nothing against vinyl).

CitySolver
CitySolver  
7/31/2014 4:23:12 AM
User Rank Blogger
Brand War
I agree Peter, it seems to be a brand war. Samsung feel maybe that to get the desired effect on Western Markets it has to be seen in the thick of it.

PeterJ
PeterJ  
7/30/2014 2:08:06 PM
User Rank Urban Legend
Re: Samsung
@kq4ym, probably despite the expense of the area there is the attribute of the constant culture of technology. It is there to stay along with it being a focal point and magnet for engineering and technology talent. There is certainly a value in that - something that exceeds the incentives that companies pass up by locating there in lieu of other spots.

PeterJ
PeterJ  
7/30/2014 1:48:37 PM
User Rank Urban Legend
Re: Big blue eyesore
Terry, I have to say that here in New England it would be rare to see such a thing - in spite of the dire straits of some downtown cities. That's not to say that we don't have our share of billboard advertsing, bbut at least it doesn't carve off portions of architecture!

Terry Sweeney
Terry Sweeney  
7/30/2014 11:58:07 AM
User Rank Blogger
Re: Big blue eyesore
It's a total eyesore, PeterJ. Unfortunately, my fair city has a very bad habit of rolling over for anyone who wants to put up a billboard or electronic signage anywhere they like. I'm sure the landlord is laughing all the way to the bank.

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